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Futurum: AI Decision Intelligence
Futurum
What we do Futurum Intelligence Platform
Futurum Signal
Signal65 PINNACLE
Research and advisory
Futurum Media
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Futurum
What we do Practice areas Insights Signal PINNACLE Company
Search Client login Get a demo
Forecast and advise Futurum Intelligence PlatformMarket data, buyer intent, AI synthesis
Futurum SignalPredictive vendor evaluation
Research and advisoryPractice leads and custom programs
ETR spending intentions15 years, 10,000+ decision-makers
Prove Signal65 PINNACLEThe agentic AI benchmark that measures correct work
Signal65 labs and validationHands-on testing and TCO
Amplify Futurum MediaTechstrong, Tech Field Day, Visible Impact
NewCorrect work, measured.The first Signal65 PINNACLE results: 44 model configurations on real enterprise jobs.
See the results
11 practice areas
How we work MethodologyHow coverage, scoring, and disclosure work
2026 research agendaKey issues, predictions, and coverage
Custom researchFast-turn briefs to multi-year programs
Analyst directoryWho covers what
Read Latest insights
Earnings coverage
Signal reports
Benchmarks
Primary research
Explore Companies we coverOne page per vendor
By analyst
By practice area
Watch and listen The Six Five podcast
The Futurum brief
TodayThe Hard ROI Era: the 2027 AI budget will be decided by three numbersDaniel Newman on what CFOs will actually measure.
Read
Futurum Group About FuturumAI Decision Intelligence, the category that replaces legacy research
A letter from Daniel Newman
Leadership
Newsroom
Careers
Disclosures and policies
Three arms Futurum IntelligenceThe platform, the analysts, ETR, and Signal
Signal65Testing, benchmarking, and validation
Futurum MediaTechstrong, Tech Field Day, Visible Impact
The static report is over.
Futurum is the AI-native research firm. Live market signals, 15 years of ETR spending data, and analysts who know the companies you compete with, in one platform that answers before the quarter closes.
Get a demo See the platform
200+Fortune 500 clients
50K+Market signals ingested daily
11Practice areas, 5-year forecasts
Futurum Signal Live
AI platformsERP platformsData platformsNetworking
Category leader, composite score
0of 100
Forecast 88 in 6 months
Market momentum
86
Product velocity
79
Buyer intent
91
Financial strength
74
Ecosystem reach
80
Signals in the last hourAnalyst-verified
2mEarnings call transcript ingested, guidance tone reweightedFilings
14mBuyer intent spike: 3 new evaluations openedG2
31mProduct launch detected: agent orchestration tierWeb
52mPractice lead confirmed dimension weightingAnalyst
Signals ingested today 41,208Illustrative view. Explore Signal
The companies that shape technology work with Futurum
AmazonAMDDellMicrosoftNVIDIAQualcommSalesforceSamsungServiceNow
Why we rebuilt the analyst firm
Legacy research was built for a market that moved once a quarter. A quadrant is a photograph of a room everyone has already left.
Markets, buyers, and competitors now change weekly. The intelligence you use to make decisions has to change with them, and it has to show its work.
So we built Futurum on a different spine. Live data instead of static reports. A platform instead of a PDF. Analysts who train the models and verify every score rather than write around them. We call it AI Decision Intelligence, and it is the category that replaces legacy research.
DN
Daniel NewmanCEO, The Futurum Group
Read the full letter
What changes when intelligence is live
The difference is not a better report. It is a different operating model for how a company knows what it knows.
Legacy research Futurum
Refresh cadence Annual or quarterly publishing cycles. Intelligence goes stale between them. Refreshed with every earnings call, product launch, and buyer signal. Context compounds instead of resetting.
Source of truth Analyst opinion assembled from disconnected sources. Hard to audit why you believe it. 35+ proprietary datasets, ETR's 15-year panel of 10,000+ decision-makers, 6M+ verified reviews, each score traceable to its signals.
Proof Vendor claims taken on faith or checked against synthetic benchmarks. Signal65 PINNACLE measures whether AI systems finish real enterprise work, at what capacity, and at what cost.
Access Reports gated per seat. Briefings by appointment. Self-serve for the whole enterprise. Analyst access built in at no extra cost.
Direction Describes what already happened. Forecasts vendor position 6 to 12 months out so you can act before the market does.
One platform. Four engines.
Data, prediction, synthesis, and human expertise, working on the same live picture of the market.
Futurum Intelligence
Market sizing, segmentation, and decision-maker data you can filter, export, and trust.
11 practice areas, 5-year forecasts
ETR spending intentions, 15 years
Custom views and data export
Explore the data
Futurum Signal
The first real-time, predictive vendor evaluator. Scores from 1 to 100 across five dimensions.
Forecasts 6 to 12 months ahead
Refreshed with every earnings call and launch
Competitive landscape alerts
See Signal
Futurum AI
Ask a question in plain language. Get cited insights, summaries, and decision-ready outputs in seconds.
Grounded in Futurum and ETR data
Analyst-verified outputs
Real-time report generation
Try a question
Futurum Research
Deep-dive research, benchmarking, and advisory from practice leads who have covered the category for years.
Competitive and market coverage
Business value and ROI research
Custom programs, fast-turn to multi-year
Meet the practices
Forecast the market. Prove the work.
Two live instruments no other research firm runs. Futurum Signal predicts where vendors will stand in six to twelve months. Signal65 PINNACLE measures whether AI systems actually finish enterprise work, at what capacity, and at what cost.
Futurum SignalRefreshed with every earnings call and launch
Vendors scored1 to 100 across five dimensions, every practice area
1,000+
Forecast horizonPosition predicted ahead of the market
6 to 12months
Signals behind each scoreIngested daily, analyst-weighted
50K+a day
Illustrative viewLatest report: ERP platforms, September 2026
Who will lead, before the quarter says so
Analyst-defined scoring applied continuously to market signals, so competitive decisions rest on where a vendor is going, not where it was last quarter.
Explore SignalLatest report
Signal65 PINNACLELiving benchmark, re-run as models ship
Model intelligenceWhich model can actually do this job
71%correct work, top result
Silicon capacityWhich accelerator or CPU delivers more correct work
3platforms measured
Solution economicsWhat correct work costs, deployed
$0.42per correct task, best
Illustrative figuresFirst data set: 44 configurations, results through Aug 30, 2026
Correct work, measured
Real multi-step enterprise jobs, graded in code against an answer key generated fresh for every run. No model judges, no human raters, and the same rules for every vendor regardless of commercial relationship.
About PINNACLELive results
Built on data no one else has
Five proprietary layers, from ETR's 15-year spending panel and exclusive partnerships to 35+ curated datasets. It is the reason a general-purpose model cannot replicate a Futurum answer.
See it on a company you care about
50K+signals a day
Market intelligence
Live market sizing, vendor tracking, and competitive landscapes across 11 practice areas, drawn from 35+ proprietary web datasets covering 500K+ technology companies.
10,000+decision-makers, 15 years
ETR spending intentions
The ETR panel: 15 years of quarterly technology spending intentions from verified enterprise decision-makers. The longest-running dataset of its kind, and the only one that shows where budgets are moving before they move.
850+verified buyers
Futurum decision-maker surveys
Primary research from technology decision-makers representing $2T+ in annual IT spend, segmented by company size, vertical, role, and geography.
6M+verified reviews
G2 buyer reviews and intent
An exclusive partnership with the world's largest software marketplace. Peer reviews plus real-time intent showing which vendors are being evaluated right now.
1,000+vendors scored
Futurum Signal
Analyst-defined scoring applied continuously, so every vendor has a current position and a forecast, not a position as of last quarter.
Futurum Intelligence PlatformEvery layer feeds one platform. Every output is verified by the analysts who train the models.
Three ways we work
One firm, three arms, each with a lead, a method, and a flagship instrument.
Forecast and advise
Futurum Intelligence
The platform, the analysts, and the data spine. Market sizing, buyer intent, and predictive vendor evaluation across 11 practice areas.
Futurum SignalPredictive vendor scores
ETR15 years of spending intentions
Futurum ResearchPractice leads and custom programs
Explore the platform
Prove
Signal65
Independent testing, benchmarking, and validation from engineers, not marketers. Claims become evidence.
PINNACLEThe agentic AI benchmark that measures correct work
LabsHands-on performance and TCO testing
ValidationLab-backed reports and technical content
See PINNACLE
Amplify
Futurum Media
Techstrong, Tech Field Day, and Visible Impact, combined. Analyst-hosted video, live streams, technical deep dives, and campaigns that reach people and the models they ask.
TechstrongLive streams and communities across DevOps, security, and AI
Tech Field DayTechnical presentations to independent practitioners
Visible ImpactContent and campaign activation
Media partnerSix Five Media: the Six Five podcast and summit
Work with Futurum Media
We forecast the market, prove the work, and carry the message. Every engagement can start with one arm and draw on all three.
This week from Futurum
Analysis published as the news breaks, on the companies and categories our clients are deciding about right now.
All insightsEarnings coverageCompanies we cover
Bring us a company or a market you care about.
We will show you what Futurum can see in real time, with the analyst who covers it in the room.
Get a demoTalk to an analyst
The Futurum briefThe week's signals, one email, no filler. Unsubscribe any time.
Subscribe
Futurum/What we do/Platform
Decision intelligence, continuously refreshed.
The Futurum Intelligence Platform puts live market data, ETR spending intentions, buyer reviews, predictive vendor scores, and analyst-verified AI synthesis in one self-serve workspace for the whole enterprise.
Get a demoClient login
Ask a question. Get a cited answer.
Type "how is spending intent shifting toward agent platforms in financial services" and Futurum AI answers from the ETR panel, Signal scores, G2 intent, and the analyst notes on record. Every figure links back to its source, and every output is reviewed against the practice lead's current position.
Filter, cut, and export the market
Market sizing and five-year forecasts across 11 practice areas, segmented by company size, vertical, role, and geography. Build the view your board wants and export it, or leave it live and let it refresh.
ETR spending intentions, inside the platform
Fifteen years of quarterly Technology Spending Intentions data from 10,000+ verified decision-makers. Net Score, pervasion, adoption and replacement intent by vendor and sector, with the survey history that lets you see a move as it starts rather than after it lands.
Analyst access included
Every subscription includes time with the analysts who cover your categories. No add-on seats, no briefing quotas. The platform is how you find the answer; the analyst is how you pressure-test it.
ETR Net ScoreQ3 2026
AI platforms sector, last 8 surveys
61up 4 pts
Illustrative dataSee it live
Practice areas11, with 5-year forecasts
Data layersMarket intelligence, ETR, Futurum surveys, G2, Signal
RefreshContinuous, with every earnings call and launch
SeatsEnterprise-wide, self-serve
Analyst accessIncluded
See the platform on your market.Bring a company or category. We will run it live.
Get a demo
Futurum/What we do/Signal
Always live. Always forward-looking.
Futurum Signal is a real-time, predictive vendor evaluation model. It continuously ingests market signals, applies analyst-defined scoring across five dimensions, and forecasts vendor momentum 6 to 12 months ahead.
See Signal on your categorySignal reports
How a score comes to exist
Every vendor in a covered category carries a 1 to 100 score built from five dimensions: market momentum, product velocity, buyer intent, financial strength, and ecosystem reach. The dimension weights are set by the practice lead for that category and published with the score.
Signals arrive continuously: earnings transcripts, product launches, pricing changes, hiring, partnership announcements, G2 evaluation activity, and ETR spending intent. Each is classified, weighted, and applied. The practice lead reviews material moves before they publish.
Why it is predictive
Signal does not describe the current quarter. It projects where a vendor's position will be in 6 to 12 months, and it shows the signals driving that projection so a client can disagree with a specific input rather than the whole model.
Bring credibility to competitive decisions with vendor evaluations that show their work.
Read a Signal report
Each category report is published online and as a download, with the full scoring table, the forecast, and the analyst's read on what moved. The latest is ERP platforms.
Vendors scored1,000+
DimensionsFive, weighted per category
Horizon6 to 12 months
RefreshContinuous
VerificationPractice lead reviews material moves
Latest Signal reports
Who is closing the gap in your category?We will show you the live table and the signals behind it.
Get a demo
Futurum/Signal65/PINNACLE
Correct work, measured.
Signal65 PINNACLE is the agentic AI benchmark that measures correct work. It scores models, GPUs, CPUs, and full systems on whether the job comes out right, how fast, and what it costs, using real multi-step enterprise work rather than synthetic tasks.
Live results at pinnacle.signal65.comEngage with Signal65
Three lenses
Model intelligence. Which model can actually do this job. Every model runs the same multi-step enterprise jobs, from the same handbooks, producing the same deliverables, graded the same way, under both messy real-world data and tightly controlled scope.
Silicon capacity. Which accelerator or CPU delivers more correct work, at what concurrency, before quality gates fail.
Solution economics. What a correct result costs deployed, including the repeated context processing and failed attempts that price sheets never show.
Why the ordering is different
The first data set covered 44 model configurations, three accelerator platforms, two serving engines, and six hosted APIs on the same enterprise jobs. The ranking does not match any general capability leaderboard, because a capability leaderboard says whether a model can answer a question, and PINNACLE asks whether the work came out right on the data an enterprise holds, at the volume it needs, for a price it can defend.
Governance
Every published result comes from a run Signal65 conducts itself. Vendor-submitted results are not published. Access, review, timing, and disclosure rules are identical for every vendor and every customer regardless of commercial relationship, and errors are corrected in public with superseded figures left visible. Scoring is deterministic and in code; no model judges and no human raters.
Signal65 re-runs PINNACLE as new models ship. It is a living benchmark, and it is the proof layer behind Futurum's Hard ROI research.
Solution economicsLiving
Best cost per correct task, first data set
$0.4244 configurations
Illustrative figureLive results
OwnerSignal65, a Futurum company
Reference platformNVIDIA Blackwell Ultra B300 for speed measurements
ComponentsKAMI (agentic capability), RIKER (retrieval and fabrication)
Work definitionUS Department of Labor O*NET work activities
Data basisResults through Aug 30, 2026
Documents
Futurum coverage
Futurum/What we do/Research and advisory
Analysts who train the models, not write around them.
Eleven practice areas, each led by an analyst who has covered the category for years and is accountable for the scores that carry their name.
Practice areas
Pick a practice to see who leads it, what they cover, and the latest analysis.
Every score has a name behind it
Models surface the signal. Practice leads decide what it means, validate the data, and put their reputation on the result.
Methodology
Coverage is organized by a published taxonomy of 11 practice areas. Vendor scores, forecasts, and research conclusions are built from the Futurum data spine and reviewed by the responsible practice lead before publication. Dimension weights, survey instruments, and data sources are documented and available to clients.
2026 research agenda
Key issues and predictions for the year, plus the topics and coverage areas each practice has committed to. Published annually and updated as the market moves.
Custom research
From a fast-turn brief to a multi-year program: business, channel, and go-to-market strategy; vendor evaluation and ROI justification; and commissioned market studies. Built on Futurum surveys, ETR's panel, G2 data, and analyst-led and AI-moderated primary collection. Delivered for internal decisions or activated to the market through Futurum Media.
Disclosure
Futurum and its analysts have commercial relationships with many of the companies we cover. Our disclosures and policies explain how we separate coverage from commerce.
Talk to the analyst who covers your category.No quota, no add-on seat. It is part of every engagement.
Request a briefing
Latest from this practice
Futurum/What we do/Futurum Media
Research that gets seen.
Futurum Media brings Techstrong, Tech Field Day, and Visible Impact together: analyst-hosted video, live streams, technical deep dives, and campaigns that reach practitioners, buyers, and the models they ask.
Plan a programSee our coverage
TechstrongLive streams, podcasts, and communities across DevOps, security, and AI. Techstrong TV, Techstrong.ai, Security Boulevard, and DevOps.com.
Dailylive programming
Tech Field DayDeep technical presentations to independent practitioners and the audiences that trust them. The format where engineers evaluate engineers.
15+years of events
Visible ImpactContent and campaign activation that turns research into motion: message, format, distribution, and measurement.
Campaignsbuilt on Futurum research
How a program runs
Start with the research. A Signal report, a PINNACLE result, a custom study, or an analyst position. Futurum Media turns it into the formats each audience actually consumes: a Tech Field Day session for practitioners, a Techstrong live segment for the community, a Visible Impact campaign for the market, and structured, citable pages so answer engines carry the finding when someone asks.
Editorial independence
Media programs are sold separately from research coverage and never change a score, a forecast, or a benchmark result. The same disclosure rules apply across every Futurum property.
Media partner: Six Five Media
The Six Five podcast, webcast, and summit, hosted by Daniel Newman and Patrick Moorhead, operate as an independent media partner to Futurum.
Watch and listen
Have a finding worth carrying?We will map the audiences and formats and price the program.
Plan a program
Futurum/Insights
What our analysts think, as it happens.
Daily analysis on the companies and categories our clients are deciding about, written by the practice leads who cover them and backed by live Futurum data.
ETR spending intentionsQ3 2026
AI platforms sector, Net Score, last 8 surveys
61up 4 pts
Illustrative dataExplore in the platform
Most read this week
Nvidia's $12.9B Hugging Face deal could benefit enterprisesNick Patience in CIO Dive
Intel's $36 billion second chanceBrendan Burke, Techstrong Semi
The new AI workforce: pressure, productivity, and the perception gapFuturum primary research, 775 respondents
Companies in the news
The Futurum briefThe week's signals, one email. Choose your practice areas.
Subscribe
Reading about a company you are deciding on?See its live Signal score, ETR spending trend, and every analyst note in the platform.
Get a demo
Read next
Futurum/Insights/Companies
One page per company.
Everything Futurum has said about a vendor in one place: Signal score, ETR spending trend, PINNACLE results where they apply, earnings coverage, and the analyst who owns it.
Coverage
Futurum/Company
The category that replaces legacy research.
The Futurum Group is a technology research, advisory, and media firm built AI-native from the ground up. Headquartered in Austin, Texas, with analysts across North America, Europe, and Asia.
A letter from Daniel Newman
Legacy research was built for a market that moved once a quarter. A quadrant is a photograph of a room everyone has already left.
Markets, buyers, and competitors now change weekly. The intelligence you use to make decisions has to change with them, and it has to show its work.
So we built Futurum on a different spine. Live data instead of static reports. A platform instead of a PDF. Analysts who train the models and verify every score rather than write around them.
We added the proof layer legacy firms never had: Signal65, whose PINNACLE benchmark measures whether AI systems actually finish enterprise work. And we added the reach they never had: Futurum Media, so a finding travels to the people and the models that shape decisions.
We call it AI Decision Intelligence. It is the category that replaces legacy research, and it is what a research firm looks like when it is built for the Hard ROI Era rather than retrofitted for it.
DN
Daniel NewmanCEO and Co-Founder, The Futurum Group
Leadership
The people accountable for the platform, the research, and the proof.
Disclosures and policies
Futurum and its analysts have commercial relationships with many of the companies we cover, including research, advisory, testing, and media engagements, and in some cases equity positions. We publish those relationships, separate commercial work from coverage decisions, and apply the same rules to every vendor. Signal scores, PINNACLE results, and research conclusions are not for sale.
Read the full disclosures and policies
Newsroom
Press releases, media coverage, and quote requests. Quotes and citations: citations@futurumgroup.com. Press and media: press@futurumgroup.com.
FoundedAustin, Texas
ArmsFuturum Intelligence, Signal65, Futurum Media
DataETR, G2 partnership, 35+ proprietary datasets
Clients200+ Fortune 500
The Futurum briefThe week's signals, one email.
Subscribe
Futurum/Company/Careers
Build the firm that replaces the ones you grew up reading.
Analysts, engineers, data scientists, and media producers who want their work to move decisions and markets.
What it is like
Small teams, live data, public accountability. Every analyst's score carries their name. Every engineer's model is checked by an analyst. Every media producer starts from research rather than a brief.
LocationsAustin and remote
TeamsResearch, platform, data, Signal65 labs, Futurum Media
Futurum/Get a demo
Bring us a company or a market you care about.
We will show you what Futurum can see in real time, with the analyst who covers it in the room.
1Tell us the company or categoryWe prepare the live view before the call.
2Thirty minutes with the platform and the analystSignal, ETR, and coverage on your market. Questions welcome.
3A proposal that fits the momentFrom a single seat to enterprise-wide access with research, testing, and media.
Prefer to talk first? (833) 722-5337, or citations@futurumgroup.com for quote requests.
First name
Last name
Work email Company What would you like to see? The Futurum Intelligence PlatformFuturum Signal on my categorySignal65 PINNACLE and testingResearch and advisoryA Futurum Media program Company or market you care about Request a demo We will reply within one business day. No spam, no list sales.
Thank you. A member of the team will be in touch within one business day.
Futurum
501 West Ave., Suite 2102 Austin, TX 78701 (833) 722-5337
Insights are free to read and cite with attribution. Data and platform access are for clients.
PlatformFuturum Intelligence
Futurum Signal
Futurum AI
ETR
ResearchPractice areas
Methodology
2026 research agenda
Custom research
Analysts
Signal65PINNACLE benchmark
Futurum MediaOverview
CompanyAbout
Leadership
Newsroom
Careers
Disclosures and policies
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