Futurum for technology vendors

Which category do we enter, double down on, or exit?

Futurum IntelligenceMarket sizing and five-year forecasts across 11 practice areas, cut by size, vertical, and geography.

How do buyers see us against the competition, and where will we be in six months?

Futurum Signal and ETRA predictive 1 to 100 score with the signals behind it, and 15 years of spending intent by vendor.

Can we prove the claim before we make it?

Signal65 and PINNACLEIndependent testing, benchmarking, and the agentic AI benchmark that measures correct work.

What does the analyst who covers us actually think?

Practice leadsBriefings and advisory included, with the analyst accountable for your category.

What a vendor actually buys

The instruments above are products. This is where each one is described, priced and bought.

• Subscription · ContinuousFuturum Signal

  Continuous, forward-looking vendor scoring. Agentic AI does the scanning, Futurum analysts set the framework and hold the pen.

• Subscription · Self-serveFuturum Intelligence Platform

  The full dataset behind the research: market sizing, five-year forecasts, buyer survey data and AI synthesis. Filter it, chart it, export it.

• EngagementROI Spectrum

  A defensible ROI study CFOs accept. Thousands of modelled scenarios, five categories of business impact, a range instead of one flattering number.

• Engagement · Signal65Labs, Testing & Validation

  Signal65 puts the product on the bench and publishes what it measured. Third-party proof for a performance claim you need buyers to believe.

Where to start

The order a technology vendor usually takes these in. Each step stands on its own, and each is worth more with the one before it.

1. 01Start here
   • Futurum Signal

     Continuous, forward-looking vendor scoring. Agentic AI does the scanning, Futurum analysts set the framework and hold the pen.

   • Futurum Intelligence Platform

     The full dataset behind the research: market sizing, five-year forecasts, buyer survey data and AI synthesis. Filter it, chart it, export it.

2. 02Then
   • ROI Spectrum

     A defensible ROI study CFOs accept. Thousands of modelled scenarios, five categories of business impact, a range instead of one flattering number.

   • Labs, Testing & Validation

     Signal65 puts the product on the bench and publishes what it measured. Third-party proof for a performance claim you need buyers to believe.

3. 03Later
   • Custom Research

     Surveys, AI-moderated voice interviews and analyst-led interviews, on top of data we already hold. Brief, report or full study.

   • Amplify

     Video, podcasts, field days, webinars and campaign assets through Six Five Media, Techstrong, Tech Field Day and VisibleImpact.