Research notes and analysis from the Futurum practice areas.
8 results
Keith Kirkpatrick, Vice President, Research, at Futurum, Zendesk's Specialized AI Agents reshape customer experience automation, automating up to 80% of enterprise workflows with industry and custom solutions.
Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Salesforce’s new agentic AI agents address enterprise deployment gaps, with 64.9% of decision-makers prioritizing autonomous agents for job-ready solutions.
Keith Kirkpatrick, Vice President, Research, at Futurum, says Smartsheet’s APAC leadership moves signal aggressive enterprise work management positioning, driven by generative AI adoption and integration capabilities.
Keith Kirkpatrick, Vice President & Research Director at Futurum, analyzes how Adobe’s CEO succession positions the company to capitalize on surging enterprise demand for agentic AI and customer experience orchestration.
Silver Lake’s reported acquisition talks with Workday pushed the company above $51B valuation, exposing a disconnect between public market pessimism and the durable fundamentals of deeply embedded enterprise software platforms.
Intuit’s Summer 2026 Enterprise Suite embeds generative AI and industry-specific workflows, positioning itself as the AI-native alternative to traditional ERP vendors for mid-market dominance.
Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, analyzes Salesforce’s Agentic AI deployment trends showing organizations tripling active agents and reducing creation times by 53%, signaling a major shift i.
Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Freshworks’ FedRAMP ‘In Process’ designation enables it to capture federal IT market share through its AI-powered Freshservice platform.