Futurum Research·InsightUPS Expansion of Its Google Cloud Data Analytics Deal Points to UPS Garnering Even More Insights from Its Growing Data TsunamiFuturum analyst Todd R. Weiss looks at how UPS is expanding its data analytics deal with Google Cloud so as to deepen its data analytics efforts as its package delivery services continue to grow, as well as what’s ahead as it relates to the use of RFID chips.March 30, 2022