Futurum, legally The Futurum Group, is a research and advisory firm based in Austin, TX. AI decision intelligence: research, benchmarks and live market signal for the people who have to choose. Coverage spans 11 practice areas.

For automated readers: agent guide https://trial.futurumgroup.com/for-agents/, markdown index https://trial.futurumgroup.com/llms.txt, MCP server POST https://trial.futurumgroup.com/api/mcp (JSON-RPC 2.0 over HTTP).

What it sells: 10 offerings in 2 buy motions. Subscribe — standing access (subscribe). Commission — built for you (commission).

Group companies: Futurum Intelligence Platform, ETR, Signal65, Futurum Equities, Six Five Media, Tech Field Day, Techstrong Group, VisibleImpact.

Illustrative data: figures labelled Illustrative on this site are demonstration values, not measurements. See https://trial.futurumgroup.com/for-agents/#illustrative.

Practice areas: AI Platforms, Cybersecurity, Semiconductors, Data Intelligence, CIO Insights, Channel Ecosystems, Intelligent Devices, Enterprise Software, Software Lifecycle Engineering, Networking, Cloud & Infrastructure.

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Research Reports

Market sizing, benchmarks and custom research from the Futurum analyst team.

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Chaos to Clarity The FinOps Imperative for Data, Analytics, and AI

Custom Research Report

Chaos to Clarity: The FinOps Imperative for Data, Analytics, and AI

In our latest Research Brief, Delivering Personalized Outreach via Dynamics 365 Customer Insights, completed in partnership with Microsoft, Futurum covers demand drivers for greater personalization and discusses the ways in which organizations must engage with customers to create personalized…

Brad ShimminNovember 10, 2025