Futurum, legally The Futurum Group, is a research and advisory firm based in Austin, TX. AI decision intelligence: research, benchmarks and live market signal for the people who have to choose. Coverage spans 11 practice areas.

For automated readers: agent guide https://trial.futurumgroup.com/for-agents/, markdown index https://trial.futurumgroup.com/llms.txt, MCP server POST https://trial.futurumgroup.com/api/mcp (JSON-RPC 2.0 over HTTP).

What it sells: 10 offerings in 2 buy motions. Subscribe — standing access (subscribe). Commission — built for you (commission).

Group companies: Futurum Intelligence Platform, ETR, Signal65, Futurum Equities, Six Five Media, Tech Field Day, Techstrong Group, VisibleImpact.

Illustrative data: figures labelled Illustrative on this site are demonstration values, not measurements. See https://trial.futurumgroup.com/for-agents/#illustrative.

Practice areas: AI Platforms, Cybersecurity, Semiconductors, Data Intelligence, CIO Insights, Channel Ecosystems, Intelligent Devices, Enterprise Software, Software Lifecycle Engineering, Networking, Cloud & Infrastructure.

Tech Audit For agents Intelligence platform Access insights Subscribe to The Weekly

Client login

Subscribe to The Weekly

Let's talk

Company

Digital Yield

Futurum has published 1 insight on Digital Yield since 2023, most recently December 8, 2023.

1 result

Futurum ResearchInsight

Personal Retail Assistant Launched by Dynamic Yield by Mastercard

Sherril Hanson, Senior Analyst at The Futurum Group, breaks down Dynamic Yield by Mastercard’s new personal shopping assistant solution, Shopping Muse, that can provide a personalized digital shopping experience.

December 8, 2023

Digital Yield

Coverage of Digital Yield

Personal Retail Assistant Launched by Dynamic Yield by Mastercard