Futurum Research·Research ReportIt’s Simple: Efficient Businesses Run on DataIn this research brief, done in partnership with Treasure Data, Futurum principal analyst Shelly Kramer analyzes how today’s businesses can capitalize on their data, connect customer experiences across platforms, and bring customers closer to run more efficiently and effectively.January 28, 2023
Futurum Research·Research ReportFor Many Organizations, Data is Overwhelming — It Doesn’t Have to BeIn this latest research brief, For Many Organizations, Data is Overwhelming— It Doesn’t Have to Be — done in partnership with Treasure Data — Futurum analyst Shelly Kramer explores the challenges that brands face when overwhelmed with consumer data and the opportunities to overcome these new…November 18, 2022
Futurum Research·Research ReportLeveraging the Power of Customer Data Platforms for Precision Marketing to Healthcare ProvidersIn our latest research brief, Leveraging the Power of Customer Data Platforms for Precision Marketing to Healthcare Providers, done in partnership with Treasure Data, we analyze the current pharmaceutical marketing environment and look at how technology solutions can help organizations tap into the…August 9, 2022
Futurum Research·InsightTreasure Data Releases a Customer Journey Orchestration SolutionFuturum’s principal analyst Daniel Newman covers Treasure Data’s launch of the Treasure Data Journey Orchestration tool offering insights into how this will help marketers make the most of their customer data.Daniel Newman·March 1, 2022
Futurum Research·InsightHow Unified Customer Data Can Help Advance Your Contact Center – Futurum Tech Webcast Interview SeriesIn this Futurum Tech Webcast, Futurum Lead Analyst Shelly Kramer is joined by Treasure Data’s Director of Product Marketing James Riseman to discuss the value Customer Data Platforms (CDPs) can bring to teams outside of sales and marketing as well as Treasure Data’s new offering CDP for Service.October 30, 2021
Futurum Research·Research ReportCustomer Data Platform: The Key for Contact Center TransformationsIn our latest white paper Customer Data Platform: The Key for Contact Center Transformations — done in partnership with Treasure Data — we examine the challenges that contact center employees face and how a CDP will further transform contact centers from cost hubs to revenue-generating experience…Daniel Newman·October 28, 2021
Futurum Research·InsightTreasure Data’s CDP for Service Platform Dedicated to Contact Centers is the Right Solution at the Right TimeFuturum’s lead analyst Shelly Kramer breaks down Treasure Data’s launch of CDP for Service, a new CDP platform designed to empower customer service teams with real-time data and insights needed to deliver personalized customer experiences with insights on why this offering is the right solution at…October 23, 2021