Press ReleaseGenAI Workflow Benefit Drops 6pts as Docs, Automation, and Code Gains RiseBrad Shimmin, VP & Practice Lead of Data Intelligence, Analytics & Infrastructure, reveals GenAI workflow efficiency fell 6.0 points as a perceived benefit, while measurable tasks like documentation (+4.9), automation (+3.8), and code (+3.2) gained.Brad Shimmin·June 18, 2026
Press ReleaseFuturum Signal: Google and AWS Reach Elite Tier in AI Cloud Platforms as the Competitive Bar RisesNick Patience, VP & AI Practice Lead at Futurum, reveals key findings: Google and AWS reach Elite status in the new Futurum Signal report, defined by proprietary silicon, inference economics, and advanced agentic infrastructure capabilities.Nick Patience·June 15, 2026
Press ReleaseWho Will Win the Agent Orchestration Layer Battle?Keith Kirkpatrick, VP and Research Director at Futurum, shares his insights on the battle to control the agent orchestration layer, and discusses the key aspects that concern enterprise buyers as the shift to agent-centric workflows continues.Keith Kirkpatrick·April 13, 2026
Press ReleaseHyperscaler Marketplaces Are the $5.3B Growth Engine for Business AppsAlex Smith and Keith Kirkpatrick at Futurum share their insights on enterprise software growth through hyperscaler marketplaces.Alex Smith, Keith Kirkpatrick·February 4, 2026
Press ReleaseGPU Alternatives Poised to Outgrow GPUs in 2026Brendan Burke, Research Director at Futurum, analyzes new survey data that enterprise spending on XPUs, a diverse set of AI-specialized accelerators, will outpace GPUs in 2026.Brendan Burke·January 26, 2026
Press ReleaseIs Conversational Analytics in Looker the Tipping Point for Enterprise BI?Brad Shimmin, industry analyst at Futurum, shares his insights on Google’s GA of Conversational Analytics in Looker, a strategic move to defend traditional BI by grounding Gemini’s power in a trusted semantic layer.Brad Shimmin·November 18, 2025
Press ReleaseDisruptive Outliers Finding Opportunity in the AI Devices Segment – Report SummaryOlivier Blanchard, Research Director at Futurum, shares his insights on the six most likely category challengers threatening incumbents with disruption in the AI devices space in 2026.Olivier Blanchard·September 24, 2025
Press ReleaseGoverning the Browser: Security’s Next Frontier – Report SummaryFernando Montenegro, VP and Practice Lead at Futurum, shares his insights on browser security, the strategic choice between platforms and point products, and the urgent need to govern emerging autonomous AI agents.Fernando Montenegro·July 25, 2025
Press ReleaseThe Acqui-Hire Revolution: Is Big Tech Buying the Future of AI? – Report SummaryNick Patience, VP and AI Platforms Practice Lead at Futurum Research, shares insights on the acqui-hire revolution. Discover how a new hybrid model of investment and talent acquisition is reshaping the AI landscape and what it means for startups and Big Tech competition.Nick Patience·July 24, 2025
Press ReleaseFuturum Agentic AI Open Standards Report: 1H-2025Mitch Ashley, VP Practice Lead of Software Engineering Lifecycle at Futurum, shares his Futurum new 1H-2025 report, which identifies the top 10 essential agentic AI open standards.Mitch Ashley·June 18, 2025
Press ReleaseAI Has Arrived in Partner Organizations: Those Without Will Be Left Behind – Report SummaryAlex Smith, VP Channels Research at Futurum shares his insights on how partner organizations are deploying AI to drive efficiency in their operations and yield better overall partnering outcomes.Alex Smith·May 29, 2025
Press ReleaseWhy Google’s Chromebook Plus Strategy May Turn Into A Case Study In Quiet DisruptionOlivier Blanchard, Research Director at Futurum shares his insights on the resurgence of Chromebooks in the age of the AI PC, and the ways that Google could leverage its new AI-enabled Chromebook Plus devices and increasingly attractive solutions ecosystem to take another crack at the enterprise…Olivier Blanchard·May 20, 2025
Press ReleaseWhy Google’s Chromebook Plus Strategy May Turn into a Case Study in Quiet DisruptionOlivier Blanchard, Practice Lead and Research Director at Futurum, shares his insights on why Microsoft’s vision for the Copilot+ PC ecosystem might be getting not only outpaced by hardware innovation and competitive forces across the AI PC ecosystem, but also held back by Copilot’s inability, at…Olivier Blanchard·May 20, 2025
Press ReleaseAI-Native Development Shift Is On—Vendors Who Build Today Will Lead TomorrowMitch Ashley, VP and Practice Lead, DevOps and Application Development at Futurum, shares his insights on rapid developing opportunities for vendors in AI-Native software development.Mitch Ashley·May 8, 2025
Press Release4Q 2024: Record Sales of $32.6B for Data Center AI Processors and AcceleratorsRichard Gordon, VP & Practice Lead for Semiconductors at Futurum Group, analyses the 4Q 2024 market for AI Chipsets in data Centers which saw another quarter of sequential growth driven by surging demand for high-performance AI compute solutions.March 28, 2025
Press ReleaseWill Orchestration Tools Help Vendors Deliver on Their Agentic Promises?Keith Kirkpatrick, Research Director at The Futurum Group, shares his insights on the importance of orchestration tools for helping customers realize ROI from AI agent deployments that reach across disparate applications, systems, and vendors.Keith Kirkpatrick·March 26, 2025