Analyst InsightAI Implementation Is the New Account Control PointMitch Ashley, VP & Practice Lead at Futurum, shares insights on how AI implementation is the new account control point. Read more on how hyperscalers are reorganizing to capture distributed AI buying authority in 2026.Mitch Ashley·August 20, 2026
Analyst InsightThe Pricing Split: Why Core Software and AI Can’t Share One Commercial ModelKeith Kirkpatrick, VP & Research Director at Futurum, shares his insights on why enterprise buyers are rejecting per-seat pricing for core software, while simultaneously demanding it for AI, forcing vendors to rethink their commercial strategies.Keith Kirkpatrick·August 17, 2026
Market CoverageSalesforce’s Agentic Enterprise Index: A Paradigm Shift in AI DeploymentKeith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, analyzes Salesforce’s Agentic AI deployment trends showing organizations tripling active agents and reducing creation times by 53%, signaling a major shift i.Keith Kirkpatrick·August 7, 2026
Market CoveragePega’s FedRAMP Expansion: A Major Shift for Government Digital Transformation?Futurum’s Keith Kirkpatrick examines Pega’s FedRAMP Class D expansion in Pega Cloud for Government and how it measures up against competitors in the marketplace.Keith Kirkpatrick·August 7, 2026