Press ReleaseWorkday, SAP SuccessFactors, Oracle HCM Dominate HR/Employee Experience MarketKeith Kirkpatrick, Research Director at Futurum, shares his insights into the dominance of Workday, SAP SuccessFactors, and Oracle HCM, and discusses how other vendors can still compete in the HR/employee experience market.Keith Kirkpatrick·August 22, 2025
Press ReleaseIs the Middle Market the Sweet Spot for Enterprise Software Vendors?Keith Kirkpatrick, Research Director at Futurum, shares his insights into the attractive market opportunity for SaaS vendors with mid-market companies, dives into the data supporting this position, and discusses key strategies for execution.Keith Kirkpatrick·August 22, 2025
Press ReleaseDecagon Aims to Simplify AI Agent Development with Natural LanguageNick Patience, AI Platforms Practice Leader at Futurum, analyzes Decagon’s $1.5B valuation and natural language AI agent platform that’s transforming customer experience automation for enterprises.Nick Patience·August 14, 2025
Press ReleaseEnterprise Software Market Shows Strong Growth Driven by AI, Digital TransformationKeith Kirkpatrick, Research Director at Futurum, shares his thoughts on the latest enterprise software market sizing report and forecast, and discusses the key drivers of the market’s future growth, including digital transformations and AI.Keith Kirkpatrick·August 4, 2025
Press ReleaseFuturum Group Highlights Key AI PC Adoption Trends in Q3 2025 State of the PC Market ReportOlivier Blanchard, Research Director at Futurum shares his/her insights on specific AI PC buyer preferences, prioritizing affordability and the prevalent use of cloud-based AI applications rather than cutting-edge system performance.Olivier Blanchard·July 31, 2025
Press ReleaseAI-Capable Devices Slow to Deliver on Cloudless Agentic AI ExperiencesOlivier Blanchard, Research Director for AI Devices and Edge Semiconductors at Futurum, shares his insights on how the absence of compelling on-device AI user experiences is beginning to hurt the adoption of AI-capable devices such as AI PCs and Smart glasses.Olivier Blanchard·July 29, 2025
Press ReleaseAI Goes Fully Operational, Cloud Strategy Splits, and Platform Cuts Begin: New Global CIO Survey Reveals 2025’s Defining IT ShiftsFuturum’s Dion Hinchcliffe, VP & Practice Lead, Digital Leadership & CIO, shares key insights and highlights from Futurum’s latest Global CIO Survey, which reveals a decisive new chapter in enterprise IT.July 28, 2025
Press ReleaseAre Today’s Agents Actually Agentic?Keith Kirkpatrick, Research Director at Futurum shares his insights into vendors’ use of AI agents, discusses the key elements of what it means to actually deliver agentic technology, and provides an overview of the current agentic landscape.Keith Kirkpatrick·July 25, 2025
Press ReleaseGoverning the Browser: Security’s Next Frontier – Report SummaryFernando Montenegro, VP and Practice Lead at Futurum, shares his insights on browser security, the strategic choice between platforms and point products, and the urgent need to govern emerging autonomous AI agents.Fernando Montenegro·July 25, 2025
Press ReleaseThe Acqui-Hire Revolution: Is Big Tech Buying the Future of AI? – Report SummaryNick Patience, VP and AI Platforms Practice Lead at Futurum Research, shares insights on the acqui-hire revolution. Discover how a new hybrid model of investment and talent acquisition is reshaping the AI landscape and what it means for startups and Big Tech competition.Nick Patience·July 24, 2025
Press ReleaseNew Futurum Data Reveals the Fragmented Reality of DSPM AdoptionKrista Case and Fernando Montenegro of Futurum share their insights on the adoption of DSPM per Futurum’s 1H25 Cybersecurity Decision Maker IQ survey.Fernando Montenegro·July 24, 2025
Press ReleaseSUSE and Red Hat: How Open-Source Leaders Are Tackling Digital SovereigntyMitch Ashley, VP & Practice Lead at Futurum, shares insights on how open-source leaders SUSE and Red Hat are tackling digital sovereignty in the EU, emphasizing technology, data, and operations.Mitch Ashley·July 21, 2025
Press ReleaseNVIDIA Becomes First to Reach $4 Trillion Market Cap — The Foundational Pillar of Accelerated Computing and AI InfrastructureRay Wang, Research Director for Semiconductors, Supply Chain, and Emerging Technology at Futurum, shared his analysis on why NVIDIA became the first company to reach a 4 trillion market cap, and the outlook of the company in the near future.July 17, 2025
Press ReleasePure Storage Pure//Accelerate: Looking to Upgrade Enterprise Data Management for the AI EraBrad Shimmin, VP and Practice Lead at Futurum, shares his insights on Pure Storage’s new Enterprise Data Cloud (EDC). The platform aims to unify enterprise data management and accelerate AI adoption with a new cloud-native architecture.Brad Shimmin·July 17, 2025
Press ReleaseWould Rubrik’s Predibase Buy Blur Backup’s Boundaries?Krista Case, Research Director at Futurum, shares her insights on Rubrik’s planned acquisition of Predibase.July 14, 2025
Press ReleaseThe Global Data Intelligence, Analytics, and Infrastructure Market to Surge Past $876B by 2029, Fueled by AI Innovation and SpeculationBrad Shimmin at Futurum shares new research showing the global data market surging to $876.6B by 2029. Discover how AI automation and the demand for AI-ready data fuel this massive expansion.Brad Shimmin·July 8, 2025
Press ReleaseAs Vendors Push More into Their AI Story, Can the Channel Keep Pace?Alex Smith, VP Channels Research at Futurum, shares his insights on how partners are performing amid the industry transformation toward AI.Alex Smith·July 3, 2025
Press ReleaseRevocation of U.S. Waivers Raises Disruption Risk for Memory Players in China – Report SummaryRay Wang, Research Director for Semiconductors, Supply Chain, and Emerging Technology at Futurum, shares his insights on how potential regulatory changes could impact the operations and performance of leading chipmakers and semiconductor equipment vendors in China.July 2, 2025
Press ReleaseDatabricks Data+AI Summit: Databricks Takes on the World with a New Approach to Database Apps in the Age of AIBrad Shimmin, VP at Futurum, shares insights on Databricks’ summit. With a new transactional database, free AI/BI, and unified data engineering, Databricks is aggressively moving to become the single platform for all enterprise data and AI.Brad Shimmin·June 30, 2025
Press ReleasePartner Programs Remain Very Important to the Partner EcosystemAlex Smith, VP Channels Research at Futurum, shares his insights on what partners are looking for in vendor partner programs.Alex Smith·June 26, 2025